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24% OFF
The Elf on the Shelf A Christmas Tradition Limited 20th Anniversary Edition Box Set - Posable Boy Scout Elf with Blue Eyes, New Edition Storybook and Keepsake with Collectible Pajama Set and Ornament
US Store
The Elf on the Shelf

The Elf on the Shelf A Christmas Tradition Limited 20th Anniversary Edition Box Set ...
4.9

1k+ bought

ISK 8526 11169

The Elf on the Shelf Claus Couture Collection Totally Tubular Snow Set
US Store
The Elf on the Shelf

The Elf on the Shelf Claus Couture Collection Totally Tubular Snow Set
4.6

1k+ bought

ISK 4401

The Elf on The Shelf A Christmas Tradition with Blue Eyed Girl North Pole Pixie-Elf Box Set Plus Bonus an Elf Story DVD [Multi-Item Bundle]
US Store
The Elf on the Shelf

The Elf on The Shelf A Christmas Tradition with Blue Eyed Girl North Pole Pixie-Elf ...
4.7

300+ bought

ISK 7520

The The Elf on The Shelf UNA TradiciAn NavideAa Spanish Language Book & Blue-Eyed Boy Scout Elf
US Store
The Elf on the Shelf

The The Elf on The Shelf UNA TradiciAn NavideAa Spanish Language Book & Blue-Eyed ...
4.8

200+ bought

ISK 7210

The Elf on the Shelf PJ and Baker Set - Itty Bitty Baker with Spatula, Apron, Mixing Bowl, Cookie Trays and Donut PJ Set - 8 Piece Value Multipack
US Store
The Elf on the Shelf

The Elf on the Shelf PJ and Baker Set - Itty Bitty Baker with Spatula, Apron, ...
4.2

200+ bought

ISK 5316

The Elf on the Shelf - Boy with Brown Eyes with NEW! Polar PropsTM Pickleball Play Pack
US Store
The Elf on the Shelf

The Elf on the Shelf - Boy with Brown Eyes with NEW! Polar PropsTM Pickleball Play ...
5

100+ bought

ISK 8069

Elf on the Shelf A Christmas Tradition blue-eyed boy
US Store
The Elf on the Shelf

Elf on the Shelf A Christmas Tradition blue-eyed boy
4.8

100+ bought

ISK 3785

The Elf on the Shelf Box Set with Elf Dark Tone Girl, Storybook and Claus Couture Collection Candy Cane Classic Dress Accessory [Multi-Item Bundle]
US Store
The Elf on the Shelf

The Elf on the Shelf Box Set with Elf Dark Tone Girl, Storybook and Claus Couture ...
4.4

100+ bought

ISK 8435

The Elf on the Shelf Claus Couture Collection Festive Fun T-Shirt Set - Set of 3 Elf-Size Tees with Gingerbread, Hot Cocoa and Donut Designs - Scout Elf Not Included
US Store
The Elf on the Shelf

The Elf on the Shelf Claus Couture Collection Festive Fun T-Shirt Set - Set of 3 ...
4.5

100+ bought

ISK 3735

11% OFF
The Elf on the Shelf Elf Mates Cobbler with Red Hair Enchanted Forest Edition Doll with Scarf and Earmuffs Champion of Kindness for Ages 3+.
US Store
The Elf on the Shelf

The Elf on the Shelf Elf Mates Cobbler with Red Hair Enchanted Forest Edition Doll ...
4.8

100+ bought

ISK 2570 2888

The Elf on the Shelf Carrier Bundle - 20th Anniversary Carrier, Sweet Treat Tees, and Elf Mates Shirts
US Store
The Elf on the Shelf

The Elf on the Shelf Carrier Bundle - 20th Anniversary Carrier, Sweet Treat Tees, ...
5

100+ bought

ISK 8061

16% OFF
The Elf on the Shelf A Christmas Tradition Brown-Eyed boy Scout elf EOTBOYD
US Store
The Elf on the Shelf

The Elf on the Shelf A Christmas Tradition Brown-Eyed boy Scout elf EOTBOYD
4.8

100+ bought

ISK 5263 6231

The Elf on the Shelf Frost Pips Mini Blooms Elf Baby Girl with Blue Eyes - Includes Frost Flower Cradle - for Ages 3 Years and Above
US Store
The Elf on the Shelf

The Elf on the Shelf Frost Pips Mini Blooms Elf Baby Girl with Blue Eyes - Includes ...
4.8

100+ bought

ISK 3748

The Elf on the Shelf Elf Mates Toy Maker with Blonde Hair Enchanted Forest Edition Doll with Scarf and Earmuffs Champion of Kindness for Ages 3+.
US Store
The Elf on the Shelf

The Elf on the Shelf Elf Mates Toy Maker with Blonde Hair Enchanted Forest Edition ...
4.7

100+ bought

ISK 2570

The Elf on the Shelf MagiFreezTM Rainbow Snow Pixie
US Store
The Elf on the Shelf

The Elf on the Shelf MagiFreezTM Rainbow Snow Pixie
4.6

100+ bought

ISK 3494

The Elf on the Shelf Box Set North Pole Blue-Eyed Boy Light Tone Elf with Book AND "An Elfs Story" DVD 2 item BUNDLE
US Store
The Elf on the Shelf

The Elf on the Shelf Box Set North Pole Blue-Eyed Boy Light Tone Elf with Book AND ...
4.8

100+ bought

ISK 8296

The Elf on the Shelf - Boy with Blue Eyes with New! Polar PropsTM Pickleball Play Pack
US Store
The Elf on the Shelf

The Elf on the Shelf - Boy with Blue Eyes with New! Polar PropsTM Pickleball Play ...
5

50+ bought

ISK 6222

The Elf on the Shelf Kit Boy Scout Elf with Blue Eyes, Peppermint Plane Ride and Glide and Go Christmas Elf Adventure Kit
US Store
The Elf on the Shelf

The Elf on the Shelf Kit Boy Scout Elf with Blue Eyes, Peppermint Plane Ride and ...
4.8

50+ bought

ISK 7887

The Elf on the Shelf Scout Elf Carrier The Official Carrier from the North Pole for Scout Elf Family Adventures - Scout Elf Not Included
US Store
The Elf on the Shelf

The Elf on the Shelf Scout Elf Carrier The Official Carrier from the North Pole for ...
4.5

50+ bought

ISK 4207

10% OFF
The Elf on the Shelf Claus Couture Collection Yeti Hoodie Set Cozy Yeti-Themed Elf Outfit with Character Hoodie and Sculpted Slippers Inspired by SnoBiggie Scout Elf Not Included
US Store
The Elf on the Shelf

The Elf on the Shelf Claus Couture Collection Yeti Hoodie Set Cozy Yeti-Themed Elf ...
4.8

50+ bought

ISK 3860 4279

The Elf on the Shelf Claus Couture Collection Tiny Tinsel Dress - Dazzling Vintage Elf Dress - Scout Elf Not Included
US Store
The Elf on the Shelf

The Elf on the Shelf Claus Couture Collection Tiny Tinsel Dress - Dazzling Vintage ...
4.5

50+ bought

ISK 2754

The Elf on the Shelf Polar Props North Pole Pitch Kit - 11-in-1 Elf Props and Accessories for Easy Sporty Soccer Elf Scenes - Scout Elf Not Included
US Store
The Elf on the Shelf

The Elf on the Shelf Polar Props North Pole Pitch Kit - 11-in-1 Elf Props and ...
4.6

50+ bought

ISK 3845

Elf On The Shelf Box Set with Scout Elf Boy Brown Eyed and Stand-N-Scoot Elves at Play Accessory Multi-Item Bundle
US Store
The Elf on the Shelf

Elf On The Shelf Box Set with Scout Elf Boy Brown Eyed and Stand-N-Scoot Elves at ...
4.6

50+ bought

ISK 10448

The Elf On The Shelf Claus Couture Collection Pink Peppermint Party Dress Accessory - Scout Elf NOT Included
US Store
The Elf on the Shelf

The Elf On The Shelf Claus Couture Collection Pink Peppermint Party Dress Accessory ...
4.4

50+ bought

ISK 4226

The Elf on the Shelf Travel Set Scout Elf Carrier and Plushee Pal Mini Clip-On Boy Light
US Store
The Elf on the Shelf

The Elf on the Shelf Travel Set Scout Elf Carrier and Plushee Pal Mini Clip-On Boy ...
4

50+ bought

ISK 6308

The Elf on The Shelf A Christmas Tradition - Girl Scout Elf with Brown Eyes - Includes Artfully Illustrated Storybook, Keepsake Box and Official Adoption Certificate
US Store
The Elf on the Shelf

The Elf on The Shelf A Christmas Tradition - Girl Scout Elf with Brown Eyes - ...
4.7

50+ bought

ISK 5873

Elf Pets A Saint Bernard Tradition- Includes Beautifully Illustrated Hardbound Storybook, Huggable Elf Pet St. Bernard Stuffed Animal with Barrel Charm and Official Adoption Certificate
US Store
The Elf on the Shelf

Elf Pets A Saint Bernard Tradition- Includes Beautifully Illustrated Hardbound ...
4.8

50+ bought

ISK 5190

8% OFF
The Elf on the Shelf A Christmas Tradition - Boy Scout Elf with Blue Eyes - Includes Artfully Illustrated Storybook, Keepsake Box and Official Adoption Certificate
US Store
The Elf on the Shelf

The Elf on the Shelf A Christmas Tradition - Boy Scout Elf with Blue Eyes - ...
4.8

50+ bought

ISK 5693 6217

The Elf on the Shelf Claus Couture Cookie PJs
US Store
The Elf on the Shelf

The Elf on the Shelf Claus Couture Cookie PJs
4.8

50+ bought

ISK 4043

The Elf on the Shelf Frost Pips Mini Blooms Elf Baby Boy with Blue Eyes - Includes Frost Flower Cradle - for Ages 3 Years and Above
US Store
The Elf on the Shelf

The Elf on the Shelf Frost Pips Mini Blooms Elf Baby Boy with Blue Eyes - Includes ...
4.9

50+ bought

ISK 2575

The Elf on the Shelf Elf Mates Chef with Brown Hair Enchanted Forest Edition Doll with Scarf and Earmuffs Champion of Kindness for Ages 3+
US Store
The Elf on the Shelf

The Elf on the Shelf Elf Mates Chef with Brown Hair Enchanted Forest Edition Doll ...
4.9

50+ bought

ISK 2570

The Elf on the Shelf Elf Door Kit - The Magical Elf Portal Door for Santas Helpers - Includes 4 Door Designs to The Enchanted North Pole Regions - Scout Elf Not Included
US Store
The Elf on the Shelf

The Elf on the Shelf Elf Door Kit - The Magical Elf Portal Door for Santas Helpers ...
4.6

50+ bought

ISK 2754

19% OFF
Elf on The Shelf EPSB Pets A St. Bernard Tradition Plush
US Store
The Elf on the Shelf

Elf on The Shelf EPSB Pets A St. Bernard Tradition Plush
4.8

50+ bought

ISK 4630 5682

The Elf on The Shelf Activity Bundle Scout Elves at Play Tools and Tips Kit, and Santas North Pole Friends Activity Book
US Store
The Elf on the Shelf

The Elf on The Shelf Activity Bundle Scout Elves at Play Tools and Tips Kit, and ...
4.2

50+ bought

ISK 7154

6% OFF
The Elf on the Shelf Pets A Reindeer Tradition Plush with Storybook
US Store
The Elf on the Shelf

The Elf on the Shelf Pets A Reindeer Tradition Plush with Storybook
4.7

50+ bought

ISK 5341 5682

11% OFF
The Elf on the Shelf MagiFreez Swish and Sleigh Snowboard Set - Snowboard Elf Standing Pants and Gear - Scout Elf Not Included
US Store
The Elf on the Shelf

The Elf on the Shelf MagiFreez Swish and Sleigh Snowboard Set - Snowboard Elf ...
4.8

50+ bought

ISK 2763 3120

The Elf on the Shelf Brown Eyed Boy with Magifreeze Swish and Sleigh Snowboard Set
US Store
The Elf on the Shelf

The Elf on the Shelf Brown Eyed Boy with Magifreeze Swish and Sleigh Snowboard Set
4.7

50+ bought

ISK 8069

Elf Pets an Arctic Fox Tradition - Huggable Elf Pet Arctic Fox Stuffed Animal - Includes Beautifully Illustrated Hardbound Storybook, Mini Snow Globe Charm and Official Adoption Certificate.
US Store
The Elf on the Shelf

Elf Pets an Arctic Fox Tradition - Huggable Elf Pet Arctic Fox Stuffed Animal - ...
4.8

50+ bought

ISK 8061

Elf Pets A Reindeer Tradition - Includes Beautifully Illustrated Hardbound Storybook, Huggable Reindeer Stuffed Animal with Golden Heart Charm and Official Adoption Certificate for 3-11 Years
US Store
The Elf on the Shelf

Elf Pets A Reindeer Tradition - Includes Beautifully Illustrated Hardbound ...
4.8

50+ bought

ISK 5507

The Elf on the Shelf Ornament Collection - 5 Collectible Hang-or-Play Figures - with 2 New North Pole Pals - for Ages 3 Years and Above
US Store
The Elf on the Shelf

The Elf on the Shelf Ornament Collection - 5 Collectible Hang-or-Play Figures - ...
4.7

50+ bought

ISK 3494

13% OFF
The Elf on the Shelf Plushee Pals - 17-inch Scout Elf Plush Toys Blue Eyed Boy- Huggable and Lovable Stuffed Elf Plush
US Store
The Elf on the Shelf

The Elf on the Shelf Plushee Pals - 17-inch Scout Elf Plush Toys Blue Eyed Boy- ...
4.8

50+ bought

ISK 4755 5487

The Elf on the Shelf A Christmas Tradition Girl Scout Elf Brown Eyed with Claus Couture Collection Snowflake Skirt & Scarf Outfit
US Store
The Elf on the Shelf

The Elf on the Shelf A Christmas Tradition Girl Scout Elf Brown Eyed with Claus ...
4.8

ISK 9604

The Elf on the Shelf Claus Couture Festive Fun T-Shirt Set 3-Pack Scout Elf Outfits Scout Elf Not Included
US Store
The Elf on the Shelf

The Elf on the Shelf Claus Couture Festive Fun T-Shirt Set 3-Pack Scout Elf ...
4.8

ISK 5295

The Elf on The Shelf Plushee Pals Snuggler Girl - Light Tone - Small Plush Toy 12
US Store
The Elf on the Shelf

The Elf on The Shelf Plushee Pals Snuggler Girl - Light Tone - Small Plush Toy 12
4.5

ISK 5618

The Elf on the Shelf Merry Minis Blind Bag Movie Edition
US Store
The Elf on the Shelf

The Elf on the Shelf Merry Minis Blind Bag Movie Edition
4.7

ISK 2961

The Elf on the Shelf 12 Plushee Pal Snuggler Elf Light Girl & Boy
US Store
The Elf on the Shelf

The Elf on the Shelf 12 Plushee Pal Snuggler Elf Light Girl & Boy
4.7

ISK 7381

The Elf on the Shelf - Plushee Pals Mini Clip-On Set of 2 New Boy & Girl, Light Tone
US Store
The Elf on the Shelf

The Elf on the Shelf - Plushee Pals Mini Clip-On Set of 2 New Boy & Girl, Light Tone

ISK 5721

The Elf on the Shelf 24-Day Ultimate Kit Official Elf Accessories with 70+ Props, Idea Cards, and Backdrops Easy Elf on The Shelf Ideas for Kids Christmas Decorations Scout Elf Not Included.
US Store
The Elf on the Shelf

The Elf on the Shelf 24-Day Ultimate Kit Official Elf Accessories with 70+ Props, ...
4.5

ISK 7520

Explore About Elf on the Shelf & Its Products

The Elf on the Shelf is an American Christmas tradition that features a children's picture book, written by Carol Aebersold and her daughter Chanda Bell, and an accompanying pixie-elf doll. The story describes how Santa Claus knows who is naughty and nice and how the elf helps him keep track of childrenu2019s behavior.

- The idea for The Elf on the shelf was conceived in 2004 by Carol Aebersold and her daughter Chanda Bell.

- The first book in the series, The Elf on the Shelf: A Christmas Tradition, was self-published in 2005.

- In 2007, The Elf on the Shelf was picked up by a major book distributor, and by the end of the year, it had become a bestseller.

- In 2011, an animated television special of the book aired on CBS.

- In recent years, the brand has expanded to include clothing, accessories, decorations, and games.

- It has been estimated that over 11 million elves have been sold worldwide since the concept's inception.

Brands Similar to Elf on the Shelf

Reindeer in Here

Reindeer in Here is a plush toy and children's book that emphasizes kindness and acceptance rather than behavior monitoring. It was created by Adam Reed in 2017 and has since gained popularity as an alternative to The Elf on the Shelf.

The Kindness Elves

The Kindness Elves is a brand created by Anna Ranson in 2013 that emphasizes the importance of kindness and generosity, as opposed to behavior monitoring. The brand includes a line of dolls, story books, and accessories that encourage children to perform acts of kindness.

Top Trending & High Rated Products of Elf on the Shelf

The Elf on the Shelf: A Christmas Tradition Book

The original children's book that tells the story of the Elf on the Shelf and includes an accompanying doll.

The Elf on the Shelf Doll

A pixie-elf doll that accompanies the book and is used to monitor children's behavior and report back to Santa Claus.

Elf on the Shelf Pets

A line of plush pets, including a reindeer, arctic fox, and Saint Bernard, that can be added to the Elf on the Shelf tradition.

Common Questions Asked by Customers About Elf on the Shelf & Its Products

What is the Elf on the Shelf tradition?

The Elf on the Shelf is a Christmas tradition that involves a children's book and an accompanying pixie-elf doll. The tradition involves placing the elf in a different location each night, where it acts as Santa's scout and monitors children's behavior in the run-up to Christmas.

How do I introduce the Elf on the Shelf to my child?

The best way to introduce the Elf on the Shelf tradition to your child is to first read the book together and explain the concept. You can then encourage your child to give the elf a name and explain that the elf will be watching their behavior leading up to Christmas.

What happens if my child touches the Elf?

According to the Elf on the Shelf tradition, if a child touches the elf, its magic may disappear and it may not be able to fly to the North Pole to report to Santa Claus. Parents can explain to their child that touching the elf is not allowed and can result in the elf losing its magic.

Can I buy accessories for my Elf on the Shelf?

Yes, there are a variety of accessories available for the Elf on the Shelf, including clothing, furniture, and props such as a tiny laptop or a mini hot air balloon.

When should the Elf on the Shelf appear and disappear?

The Elf on the Shelf tradition typically begins on December 1st and lasts until Christmas Eve. The elf appears each morning in a different location, having returned from the North Pole, and disappears each night to report to Santa Claus.